Precision Artistry meets Effortless Elegance.
Welcome to Aura & Atelier. We specialize in bespoke cut, dimensional color, and restorative hair therapy tailored to your individual structure and lifestyle.
Curated Services & Pricing
Select any treatment below to instantly customize and submit your appointment request directly to our concierge.
Tailored consultation, precision haircut, relaxing wash, and a signature blowout finish.
A complete structural transformation for a new look, executed by a senior master stylist.
Luxurious wash followed by a smooth, voluminous, or tousled heat-styled finish.
Hand-painted dimensional highlights paired with a custom toning gloss and treatment.
Seamless gray coverage or base color maintenance paired with an express blowdry.
Semi-permanent shine glaze to neutralize brassiness and lock in mirror-like reflection.
Multi-step bond-building structural repair treatment for chemically compromised hair.
Deep-cleansing exfoliation and nourishing hydration mask to stimulate root health.
The Master Artists
Our team of international directors, colorists, and structural specialists.
Elena Rostova
Specialty: Dimensional Balayage & Precision Cuts
With over 12 years in SoHo and Milan fashion weeks, Elena approaches hair as an individual art form.
Marcus Vance
Specialty: Structural Layers & Editorial Blowouts
Known for his effortless, movement-driven cuts that balance sharp lines with natural texture.
Chloe Bennett
Specialty: Blonding & Scalp Health Restoration
An expert in high-lift precision blonding and restorative hair rehabilitation regimens.
SoHo Flagship Location
482 Broome Street, 2nd Floor
New York, NY 10013
Tuesday – Saturday: 9:00 AM – 7:00 PM
Sunday & Monday: Closed
Aura & Atelier completely transformed my blonding care. The precision and luxury hospitality in their SoHo studio is unmatched in New York.
Marcus is a master with cuts. I’ve never had a stylist take so much time to understand my hair texture and daily routine. Absolute perfection.
The atmosphere is pure serenity. From the moment you walk in to the final blowout, everything feels bespoke and deeply professional.